Application/Technical Marketing Engineer

  • Working area: Sensing BU
  • Facility: Landshut (Germany)
  • Job time: Full Time

The Technical Marketing/Application Engineer is responsible to setup the characterization environment for Hall sensors, including lab test setup and PCB design. Furthermore, he/she is responsible for the development and design of development kits to enable a quick assessment and design in by customer. He/she takes care about market analysis and device roadmap together with the design team and product line.


Data Gathering and Analysis

  • Perform market and competitiveness analysis, “Customer Problem Roadmap”

  • Analyze capabilities of competitors by testing their products

  • Execute market analysis, definition of the Device Roadmap

  • Work hand in hand with Design team and product line to ensure that our devices are competitive in their markets and address customer requirements

Technical writing

  • Create design guides, troubleshooting guides, evaluation guides, application notes, technical white papers, presentations, videos and demonstrations for our devices

  • Build and maintain a demonstration environment for our devices

Technical Support

  • Setup Hall characterization environment, test setup, PCB design measurements etc. 

  • Handle NPI process

  • Respond to customer or field inquiries, assist with Technical RFPs and work with a cross-functional team of PMs, SEs, Engineers as required.

  • Support device launch activities and assist with Tradeshows, Conferences and Technical Sales Training or Channel Partner Training activities

  • Sales and marketing efforts as required. Some travel required to support field and marketing activity


  • Diploma/Master in Physics or Electrical Engineering


  • Solid background in semiconductor product characterization

  • knowledge of measurement methods and tools

  • Knowledge of magnetic sensors

  • PCB design

  • Prior experience in related roles with at least 5 years of relevant experience

  • Data analysis skills

  • Risk analysis and management skills

  • Exceptional written and oral communication skills


The following soft skills are required:

  • Driven by an entrepreneurial spirit and sense of urgency, must be resourceful and proactive

  • Highly organized, detail-oriented and possessing a high level of integrity

  • Team player working well in collaborative situations and start-up environments

  • Problem solving

  • Stress management


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